The Catalog / About Justin Messner
About Eventide · founder
I'm Justin Messner — founder of Eventide Aesthetics & Wellness. After nearly a decade selling for the manufacturers, I built the partner I always wished my clinics had: one call that solves devices, medications, doctors, software, and growth — with the practice owning every piece of it.
The road here
Most consultants have never carried a quota for the manufacturers they recommend. I spent eight years on that side of the table — which is exactly why Eventide vets the way it does.
Three years at the world's largest aesthetic device manufacturer, selling laser and energy-based platforms into dermatology, plastic surgery, and med spas across Florida. Built KOL relationships and led regional clinical education. Territory Manager of the Quarter; Quota Achiever.
Managed a multi-state territory for the non-invasive skin-tightening platform — hands-on clinical in-services and demonstrations for dermatologists, plastic surgeons, and med spa owners. ASM of the Quarter and 2022 ASM of the Year.
Leading national sales strategy for an emerging medical and wellness solutions company across aesthetic, wellness, and longevity markets.
The consultancy this site describes: pharmacy relationships, doctor's network coverage, white-label EHR, supplies, biologics, devices, and growth — assembled as one accountable partnership for practices in all 50 states.
Why Eventide exists
I watched too many clinics get sold a box, then get abandoned. So I built the opposite.
Eight years of manufacturer-side selling teaches you two things: what great clinical technology looks like — and how often the support disappears after the invoice clears. Eventide is built on the other model: one point of contact who has already vetted the pharmacies, reviewed more than a dozen doctor networks for lock-in traps, negotiated the pricing, and stays in the deal after you sign. And every arrangement is structured so your practice owns its patients, records, and platform — because I've read the fine print that takes them away.
In a client's words
"I have had the pleasure of working with Justin Messner for several years, and he has consistently gone above and beyond to support our practice. Justin has never been just a sales representative — he has become a trusted partner and invaluable resource to our team.
His knowledge of the aesthetics industry, responsiveness, and commitment to helping our practice succeed have been exceptional. Whether it's assisting with product education, providing business insights, coordinating resources, or helping us navigate challenges, Justin is always willing to step in and help.
What sets Justin apart is his genuine investment in the success of his clients. He takes the time to understand our business, listens to our needs, and works tirelessly to provide solutions and opportunities that help us grow. Over the years, Justin has become an extension of our team."
Dawn Bowlin · FIBB Aesthetics, Laser & Wellness · Fort Myers, FL · June 2026Off the clock
Eventide means dusk — the hour the day's work pays off and you get to be present for what matters. For me that's my wife and our three kids. It's also the promise behind the brand: a practice that runs on the right partners doesn't consume its owner. Build the foundation properly, and the golden hour is yours.
Talk to me directly
When you work with Eventide, you work with me. Thirty minutes, your questions, transparent answers — and if I'm not the right fit for what you need, I'll tell you who is.
Book a call with Justin
30 minutes · Zoom · no cost, no obligation
Pick a time →Or right now: 810-588-9612 · justin@eventideaw.com
Not ready for a call? Send your info — Justin will reach out →